As global sales of sports nutrition products maintain healthy growth rates, one distinct – and unexpected – group of consumers is emerging as the main driver for the market, made up of people who are not necessarily interested in sports.
Research sponsored by Kellogg’s-owned Kashi Company and EverydayHealth.com has found large numbers women under the age of 55 are worried about heart health but don’t know which foods can provide such benefits.
Energy and sports drinks are the still the market leaders but there has been a growth in the nostaliga and retro drink segment due to consumers hankering after comfort in the credit crisis, claims a Leatherhead market analyst ahead of BeverageDaily.com's...
The wellness revolution may have done little to trim the waistlines of American men, women and children, but economic recovery should speed the process according to a new market report from Packaged Facts.
A majority of consumers from around the world say that private label products are at least as good as national brands in providing a range of benefits, according to a global survey from Ipsos Marketing.
Americans believe apples should take their place alongside blueberries, cranberries and pomegranates as 21st century superfruit, according to a new market survey Apples: The Next Superfruit, prepared by SupermarketGuru.com and The Lempert Report.
Pomegranate juice, dark chocolate, berries, walnuts, almonds, ginger, and cinnamon are the “magic food” super stars that have shown the most growth since 2006, according to a Decision Analyst report on ingredient and healthy food trends.
A new market report predicts that coconut water is set to redefine the sports drinks market after Coca-Cola and PepsiCo both put their weight behind the new niche last year.
American Baby Boomers, aged 45 to 64, are much more likely to choose healthy ingredients and supplements than younger or older consumers, according to new research by market research group Decision Analyst.
World sales of probiotic and prebiotic foods and beverages climbed 12.5 per cent to reach about $15.4bn in 2008 compared with the year before, according to research group Packaged Facts.
US research has found that antioxidants claims that choose wording such as “rich in antioxidants” are much more likely to draw a response from consumers than "antioxidants added".
There may be huge controversy about whether the government should tax soda, but there are plenty of other areas in which Americans would welcome government involvement, according to a new survey.
Consumers are reading nutrition labels more often but are increasingly skeptical of front-of-pack health claims, such as ‘high fiber’ or ‘low fat’, according to a Food and Drug Administration (FDA) survey.
A National Institutes of Health panel has called for more research into lactose-restricted diets to better quantify their public health impacts, as more people are choosing to exclude dairy from their diets.
A cooling in the market for energy drinks and fortified waters have contributed to a growth slowdown in the $8.6bn US functional beverages market, according to market researcher Mintel.
Market researcher Nielsen notes omega-3 products have bucked the recession to record 42 percent growth in 2009, as consumer interest in healthy eating grows and product prices drop.
An American Dietetic Association (ADA) survey has found 99 percent of people consider most of the nutrition information they find on the internet to be trustworthy, albeit narrowed down to two or three websites.
US superfruit launches fell for pomegranate, cranberry, goji and mangosteen, according to data from market analyst, Mintel, a fact some market analysts are attributing to the recession and superfruit ‘fatigue’.
When it comes to making New Year’s resolutions, many Americans would be well advised to focus on wellness and need support to improve their health, according to the results of a new study promoted by the Council for Responsible Nutrition.
Most grocery manufacturers have either maintained or increased their investment in sustainability during the recession a survey has found, indicating the importance it will play for businesses in the coming decade.
Consumers are moving toward healthier products for both themselves and the environment according to a new US market survey from researcher, HealthFocus International.
Most Canadians use on-pack nutrition labeling as their primary source of nutritional information but many need to interpret it better, according to a study from the Canadian Council of Food and Nutrition.
In the first of a four-part special series, NutraIngredients.com dips its investigative strawberry into the world of healthy chocolate and finds a relatively embryonic sector still finding its way but buoyed by ever-more cocoa polyphenol science, exciting...
Eighty per cent of Americans are endangering their health by failing to eat a diet rich in specific colorful fruits and vegetables, according to a new study entitled America’s Phytonutrient Report.
Tighter purses are not turning consumers away from ethical shopping with interest in all things sustainable or humane thriving despite the recession, according to market researcher, Packaged Facts.
The market for foods and beverages that claim to address weight management is set for a shift in focus – from the omission of certain ‘bad’ ingredients to the addition of other ‘good’ ones, suggests Euromonitor.
Anti-aging and beauty from within are expected to be in the functional food spotlight, despite the recent shadow cast over the category by the high profile failure of Danone’s Essensis beauty yogurt, say analysts.
Men are the next key target area for the growing probiotic market, says a new report, but they won’t be turned on by the same health messages as women.
The majority of US consumers believe they are missing omega-3s in their diet, but most do not opt for fish oil supplements to address this need, according to a nationwide survey.
The US market for children’s food and drink will grow in value by 50 percent from $16.4bn in 2007 to $26.8bn within two years, according to a new report from New Nutrition Business.
New areas of opportunity in the market for probiotics include formulating products specifically targeting men, and expanding to categories beyond gut health and immunity, according to Euromonitor.
‘Brain food’ – or food that helps address cognitive health – is set to take the global market by storm. But marketers of such products have so far missed a gaping hole of opportunity, according to analysts.
Private label and cheaper product formulations will be key to driving the market for functional food and beverage products, according to market analyst Euromonitor.
As the US market for functional beverages continues along a path of strong growth, Zenith International suggests there may be some unexpected areas to look out for – such as ‘anti-energy’. The market researcher shares its thoughts as part of a NutraIngredients...
Manufacturers of functional foods need to focus innovation on increasing adoption by current users, while also drawing new consumers to the category, reveals Mintel as part of a special NutraIngredients series canvassing analyst insight on the market.
The US food industry needs to help address a fundamental lack of consumer understanding about omega-3 if the ingredient is to maintain its ‘health halo’, says Datamonitor. In this special series, NutraIngredients canvasses insights from market analysts...
Global food and drink products claiming to enhance beauty increased threefold over the past three years indicating a market ready to take off, said Mintel.
New product development (NPD) involving blackcurrants is growing fast, fuelled by demand for products with high antioxidant content, according to exclusive information for Nutraingredients-usa.com from Datamonitor.
In the first part of a special series on resveratrol, NutraIngredients looks at the state of the market for the heart-health ingredient. What has driven growth so far, and what are the opportunities and challenges ahead?
Targeting men with products for bone and joint health could be a way to grow market share in an increasingly competitive environment, suggests new research from market analyst Frost & Sullivan.
Digestive health is the primary focus of food products marketed around the world for an added health benefit – except in the United States, reveal new market figures.
Manufacturers of energy drinks are less frequently including the ingredient taurine in their new product launches, according to the latest post-market statistics.
The FDA is planning to conduct a study to uncover barriers to consumers looking at food labels, in a bid to help consumer understanding and use of information provided on packaging.
The United States is far ahead of all other markets in the launch of new food and beverage products that claim to deliver health benefits, according to new market statistics.
Making healthy food choices and adding specific nutrients into their diet are the two main reasons why US consumers read food labels, according to a recent survey.
Cosmetic companies looking to conquer the nutricosmetics market should create new, separate brands for their beauty supplements, argues a market analyst.
