Lutein. The Next New Vitamin?

Out of the 600 or more carotenoids found in nature, only three are found in the macula of the eye – lutein, RR-zeaxanthin and RS (meso)-zeaxanthin. These play a critical role in visual health. But what exactly is their role and what are the consequences of low dietary intake? And, how do these factors impact different age groups? This webinar takes a fresh look at macular carotenoids to evaluate their importance across age groups—from early development to adulthood— and to evaluate market opportunities as consumers become increasingly aware of the importance of early and consistent intake of these nutrients for a lifetime of healthy vision.

Lynda M. Doyle, S.V.P. Innovation, OmniActive Health Technologies will discuss how the latest science on macular carotenoids is ushering the idea of their essentiality and new market opportunities, while Irene Kerbergen, Market Analysist, Innova Market Insights, will provide an overview on concerns on eye health per age segment, eye health claims for supplements as well as food and beverage, and product trends.