Archives for June 27, 2023

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New use, new opportunity: Mood support that starts in the gut

New use, new opportunity: Mood support that starts in the gut

By Danielle Masterson

As consumers get more comfortable with probiotics for gut health, “probiotics plus” is emerging as a key motif. The idea of probiotics for mood support, or psychobiotics, is picking up steam as growing research shows the digestive aids hold promise for...

June Launch Pad

June Launch Pad

By Danielle Masterson

The first month of summer is jam-packed with launches, with a range of new offerings in sports nutrition, hydration and sleep support. As brands try to standout out in the crowd, we're noticing a lot interesting flavor profiles starting to emerge.