Archives for January 8, 2020

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GNC bets on energy drink promotion to help find new customers

GNC bets on energy drink promotion to help find new customers

By Hank Schultz

A leading marketing strategist says GNC is evolving to be a ‘better for you’ convenience store as it tries to cope with changes in the retail world and shifts in consumers’ interest in categories like weight management.

Watermelon supplements found to benefit obese mice: Study

Watermelon supplements found to benefit obese mice: Study

By Danielle Masterson

A study published in the Journal of Nutrition found that watermelon byproducts positively alter glucose levels, the gut microbiome, and inflammation in lab mice. Now researchers are ready to take their findings to human studies.

The NutraIngredients-USA Awards are back! Submit your entries!

The NutraIngredients-USA Awards are back! Submit your entries!

By Stephen Daniells

The NutraIngredients-USA Awards 2020 have three new categories but the same commitment to honor the best and brightest in ingredients, finished products, companies, people, and initiatives in the dietary supplements industry.