UNPA builds bridge to help ease Chinese market entry
Finding the right partner in China is critical to navigating this ever more important market in the dietary supplements industry, according to the United Natural Products Alliance.
Archives for December 15, 2017
Life Extension turns to under-the-radar Asian herb for weight loss product
An Asian herb that has been researched for weight loss effects forms the basis of a new Life Extension product launch.
Guest article
Probiotic crusades and other energetic and organized campaigns concerning probiotic issues
Despite the connotation of medieval military expeditions when one speaks of crusades, the one which IPA has taken on the last year has not resulted into any blood being spilt. On the contrary, the probiotic crusades have been constructive, open and...
Adaptogens are here to stay but marketing them effectively will require creativity and innovation, say experts
Interest in adaptogens like Ashwagandha, Rhodiola, Maca, and Holy Basil is on the rise among food and beverage formulators, but what do they do, which brands are blazing an early trail, and who is buying the products?
Low vitamin K linked to heart disease deaths: Dutch data
There is a strong link between poor vitamin K status and cardiovascular (CV) mortality, say researchers who warn that around a third of people may be deficient.