PowerBar targets athletes at large with new product launches
While previous advertising campaigns were geared towards triathlon athletes and marathoners, PowerBar says that its new product launches and campaigns will target athletes of all sports.
Archives for April 5, 2016
NPA seeks submissions for 23rd Annual Awards
The deadline for submitting names for the Natural Product Association’s Awards is April 15, 2016.
OmniActive study: Capsaicinoids reduce body circumference and appetite
Presented at Experimental Biology, the new study provided evidence supporting the weight management benefits of capsaicinoids.
Curcumin shows benefits for people with metabolic syndrome: RCT
Bioavailable curcumin supplements may improve levels of adiponectin, a hormone that plays an important role in the regulation of insulin sensitivity and energy, in people with metabolic syndrome, says a new study.
World’s first EpiCor yeast fermentate lozenge launched in New Zealand
New Zealand ingredients supplier Embria Health Sciences has announced the launch of the world’s first throat lozenge formulated with EpiCor yeast fermentate.
“Exciting results”: Tufts/Harvard meta-analysis supports omega-3s for child brain development
Supplements of omega-3s during pregnancy or infancy do improve child neurodevelopment, says a meta-analysis of 15 gold standard randomized controlled trials.
AlgaeLife successful with NDI petition with FDA for astaxanthin ingredient
BGG subsidiary AlgaeLife Sciences, Inc. has successfully petitioned the US FDA with a New Dietary Ingredients notification (NDI) for its flagship product AstaZine Natural Astaxanthin.