Gutsy ambition for GoodBelly! Probiotic drinks brand eyes $50m US sales
GoodBelly Juice co-founder Todd Beckman says the novel drinks is targeting $50m in retail sales within the next 18 months as US consumer awareness of probiotic benefits grows.
Archives for February 4, 2014
High end suppliers rely on quality message as demand for garcinia cambogia ingredients rises
Like diets, weight loss supplements and the ingredients that go into them are subject to fads and to rapid rises and crashes in demand. Responsible suppliers struggle to both meet demand and communicate a consistent quality message under these...
Driven Sports ‘completing destruction’ of remaining Craze
Pre-workout product Craze has been removed from the market and remaining inventory is being destroyed, as its manufacturer Driven Sports reacts to media attention and published tests.
Certain probiotics could help women lose weight, study finds
Supplementation with certain probiotics containing Lactobacillus rhamnosus may help women lose weight and keep it off, according to new research.
Live from Probiota 2014
Data eater: EU probiotic yoghurt market to drop 4.5% by 2018; supplements on the up
The market for probiotic yoghurt in 20 key European Union markets will fall 4.5% in the five years between now and 2018, but the overall sector trend remains positive, Euromonitor International analyst Ewa Hudson told a packed Probiota congress in...
Vitamin C and E supplements hinder endurance training: Study
Athletes supplementing with vitamin C and E could be harming their endurance ability, a study by Norwegian researchers suggests.