Archives for January 31, 2013

Packaging helps drive success in point-of-purchase marketplace

When entrepreneur Tyler Johansen was launching a supplement designed to help boost students’ concentration, he decided to play in a sphere where snap decisions are made, at the edge of the counter in the point-of-purchase marketplace.

Carotenoid consumption could benefit ALS risk

A high intake of carotenoid compounds may help to prevent or delay the onset of amyotrophic lateral sclerosis (ALS), according to Harvard researchers.

DMAA in the dock

DMAA blamed for London marathon death

A single dose of the banned stimulant DMAA was the most probable cause of the heart attack that killed Claire Squires in hospital after she collapsed during the final metres of the 2012 London marathon.

Creatine’s ‘myriad of benefits’ out-muscle possible oxidative stress effects

A new study reporting that creatine supplements may increase levels of oxidative stress in athletes, while also boosting muscle strength, is a ‘mere footnote in the annals of sports supplement research’, says a leading expert.