Archives for May 17, 2011

← 2011

Special edition: Prebiotics

Forget 'prebiotics'. Focus on fiber, say brand experts

By Elaine Watson

While the food and supplements industry has been talking about prebiotics for well over a decade, most US consumers remain pretty clueless about them, according to marketing experts.

General Mills signs Yoplait acquisition agreements

By Caroline Scott-Thomas

General Mills has entered into definitive agreements to acquire a 51 percent controlling interest in French yogurt maker Yoplait and a 50 percent stake in a related entity that holds the global Yoplait brands.