Archives for September 20, 2010

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Court finds combo drug ads not misleading

By Shane Starling

An Ohio court has found that a Procter & Gamble, vitamin C-pharma combination cold and flu product was not marketed misleadingly under state law, despite the presence of an FDA warning letter that said the contrary.

Probiotics show potential against common cold: Study

By Stephen Daniells

Daily supplements with probiotic Lactobacillus strains may reduce the incidence of acquiring the common cold by 12 percent, according to new research from probiotic player Probi.

Frequent chocolate consumption could reduce CHD risk, US study

By Jane Byrne

Frequent chocolate consumption was associated with a lower prevalence of coronary heart disease (CHD) in men and women independent of traditional risk factors, according to a review of a national US based heart, lung and blood study.

Special edition: Asia

Japan: Functional foods, fads and food scares

By Shane Starling

In the first part of this Asia-focused special edition, we look to the innovation hotbed that is Japan. Japan is well known as the world’s functional foods birthplace when Yakult kicked into life there in the 1950s with its little bottles of immune...

Supplement group to update industry on advertising pitfalls

By Lorraine Heller

Advertising practices, substantiation standards and enforcement action for dietary supplements and functional beverages will be the focus of a seminar to be held later this week, which aims to help marketers ensure their strategies are successful.