Archives for September 1, 2009

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Harvard backs vitamin D supplements

By Rod Addy

Dietary supplements are the key way to deliver consumers’ vitamin D requirements, according to the latest update from the Harvard Medical School, which otherwise backs vitamin intake primarily through foods.

100m Americans targeted in cholesterol campaign

By Shane Starling

September is National Cholesterol Education Month and comes at a time when nearly 100m Americans over the age of 20 have ‘elevated’ cholesterol levels – or 200mg/dL or higher.

Dannon shares key to probiotic marketing success

By Lorraine Heller

Communicating the digestive or immune health benefits of probiotic products is a better way to reach consumers than highlighting the term ‘probiotic’, according to dairy giant Dannon.

Med diet beats low-fat for diabetes benefits: Study

By Stephen Daniells

Consuming a Mediterranean-style diet, rich in vegetables, fruits and nuts, olive oil, and legumes, is more effective for diabetes control than a low-fat diet, says a new study.