Archives for September 4, 2006

← 2006

Vitiva growth stems from new rosemary markets

By  Jess Halliday

Slovenia's Vitiva has reported sales growth in excess of 200 per cent for the first half the year, as it continues to implement its rapid growth strategy and reach out into new business sectors.

Marketing for a healthier Eastern Europe

By  Jess Halliday

The traditional diet in many Eastern European countries relies heavily on fatty foods like red meat and less emphasis is given to vegetables as elsewhere. But as consumers become more aware of the link between diet and health, companies present in the...

Martek joins omega-3 branding trend

By  Clarisse Douaud

Martek Bioscience's flagship vegetarian source of DHA has become the brand life'sDHA, joining a trend in the omega-3 industry to target and promote consumer awareness of the healthy ingredient.

Study could spell opportunity for fruit & veg ingredients

By  Clarisse Douaud

As the gap between the recommended and actual amounts of fruit and vegetables Americans consume increases, there may be more room for ingredients made from the powder or extract versions of these foods.