Hero and IMG go for grown-up image
Dietary supplement manufacturer Hero Nutritionals has teamed up with Integrated Marketing Group (IMG) in an attempt to shed a little of its Yummi Bear image and move further into the world of adult supplements.
Archives for September 13, 2004
Omega-3 offers little benefit for eye disease
Taking supplements of the omega-3 fatty acid DHA in combination with vitamin A can initially slow the progression of the eye disease retinitis pigmentosa, report researchers, but for those already on vitamin A therapy, adding DHA offers no benefit.
Yoghurt fails to prevent thrush
Millions of women use yoghurt as a natural remedy to prevent thrush while taking antibiotics but an Australian team says there is no proof that the bacteria in yoghurt has any beneficial effect.
Maxim Nutritionals bars cross the Atlantic
Maxim America (PZ Sports Nutrition) will introduce its Maxim Nutritionals line of fortified sports bars and gels to the North American market at InterBike 2004.
Chromium, B vitamins could reduce middle-aged spread
Four common supplements - chromium, vitamin B6, vitamin B12 and multivitamins - may help slow weight gain in middle-age adults, suggest results from an observational study.
Lycopene petitioner acquires Bio-lumin
Health products supplier American Longevity has acquired the start-up company Bio-lumin Essense, whose five product lines of systemic enzymes and probiotics will now be added as an independent label to American Longevity's product range.