Archives for March 24, 2004

← 2004

Charities call for industry help to beat vitamin deficiencies

One in three people around the world do not receive adequate amounts of vitamins and minerals, claims a new report by UNICEF and The Micronutrient Initiative out today. The extent of the problem means that it threatens both the development of...

New energy drink targets Generation X

Building a new platform to maintain and gain market share in the $1 billion US energy drink market, Hansen Natural has set up a marketing agreement with surfware firm Lost Internation to target the the young, active slice of society.

GNC looking for growth in 2004

Sales and profits at leading supplement retailer GNC surged in the fourth quarter after a flat performance in the prior months and increased competition eroded the year's earnings.

AXM Pharma and Sunkist Growers team up for China

AXM Pharma and Sunkist Growers have entered into an agreement that grants AXM exclusive rights to use the Sunkist brand name and trademark for its vitamin and vitamin supplement products in China.

Natto vitamin K2 superior to vitamin K?

K2, the vitamin extracted from fermented natto soyfood, has been shown to have greater levels of absorption in the blood than commonly used vitamin K, as well as reducing several risk factors for osteoporosis, suggest new findings.