Gatorade signs long-term marketing deal
The PepsiCo sports beverage unit Gatorade has signed a marketing agreement with International Speedway, a US promoter of motorsports activities, which will run to 2008.
Archives for September 29, 2002
North Carolina experts take on US medicinal products market
A conference to discuss how North Carolina's agricultural communities can tap into the $40 -50 billion US natural medicinal products market is taking place at the University of North Carolina at Chapel Hill today.
ZonePerfect introduces new flavours at Expo East
ZonePerfect Nutrition Company is launching five new nutrition bar flavours at the Natural Products Expo East show taking place this weekend in Washington. The company says the new flavours are in response to high demand for its products.
US allergen bill passes latest test
Proposed new legislation which would tighten the rules governing the labelling of foodstuffs in a bid to reduce the risk of consumers suffering from allergic reactions to certain ingredients has passed the latest stage of its journey into law.
Evidence backs new soy protein
US soy processor Central Soya reported that a study carried out by researchers at the University of Massachusetts shows that consumption of Alpha protein, a new soy protein ingredient, significantly lowered total and LDL blood cholesterol in animals....