Archives for June 18, 2002

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First shipments for TREK performance drink

Leading Brands, the Canadian beverage manufacturer and distributor, has begun shipments of its new "optimised performance beverage" TREK after an extremely positive reaction from distributors involved in earlier trials.

New name, new products for Gum Tech

Gum Tech, the Utah-based company which produces the Zicam homeopathic cold remedy and other innovative pharmaceutical products, has announced plans to change its name to Matrixx Initiatives and to launch a number of new products within the Zicam range.

Wessanen, Wild Oats partnership

Wild Oats Markets, the US-based natural and organic foods retailer, has signed a distribution deal with the Dutch food producer Koninklijke Wessanen whose Tree of Life unit already distributes natural food products throughout the US.

Lycopene-rich tomato created by accident

Researchers from the USDA's Agricultural Research Centre and Purdue University have created a tomato which has nearly three-and-a-half times the usual amount of the carotenoid as a happy side effect of a GM process.