September Launch Pad

30-Sep-2024 - Last updated on 30-Sep-2024 at 17:44 GMT

Once primarily thought of as immune support season, September is proving to be much more. Whether its probiotics for neurodiverse populations, electrolytes to fight off cravings or antioxidants for preconception support, the month has something for everyone.

Dr. Michael Murray launches ThymoQuin

TriNutra and Dr. Michael Murray have teamed up to launch ThymoQuin on iHerb. The USP-grade, patent-protected black seed oil has been clinically validated in more than 11 studies for its health benefits, purity, bioavailability and stability.

ThymoQuin is the first cold-pressed black seed oil standardized to 3% thymoquinone with extremely low free fatty acids (<1.25%). Its strict growing, harvesting and proprietary manufacturing processes achieve this specific and unique composition. ThymoQuin black seed oil is recognized for supporting a balanced inflammatory response, improving mitochondrial activity, including ATP production and delivering excellent antioxidant capacity and antimicrobial effects.

SmartyPants takes on immunity

The all-new SmartyPants Vitamins Kids Triple Action Immunity gummy supplement is backed by the latest scientific research to provide immune support just in time for school.

The gummies feature vitamins C, D and zinc, plus bioavailable nutrients like zinc citrate and B12 as methylcobalamin that are easily absorbed by the body. ElderCraft elderberry extract also provides antioxidant support and an immunity boost.

Lemme’s GLP-1 supplement

Kourtney Kardashian Barker's supplement brand Lemme just unleashed its plant-based GLP-1 supplement, Lemme GLP-1 Daily, a capsule formula designed to boost GLP-1 hormone levels, reduce hunger and cravings as well as support healthy weight management.

Lemme GLP-1 Daily is expert-formulated with three clinically-studied and patented ingredients: Eriomin lemon extract blend, Supresa Saffron Extract and Morosil Red Orange Fruit Extract. For the best results, the company recommends 3 to 6 months of daily use.

Floré unveils Probiotics for Neurodiversity

Customized probiotics company Floré has launched its new line of probiotics specifically designed for neurodiversity. The new products, Pathways Support and Mood Support, are formulated using extensive data from the company’s research study conducted in partnership with Arizona State University, which explored the positive impact of customized probiotic supplementation on individuals with autism spectrum disorder (ASD).

Pathways Support was crafted to enhance metabolic function, boost thiamine, reduce harmful bacteria and improve gamma-aminobutyric acid (GABA) levels—a calming neurotransmitter in the brain—for neurodiverse individuals and/or those with ASD.
Mood Support was designed to manage mood and overall mental well-being of individuals experiencing neurodiversity. By enhancing gut health, this probiotic mix aims to improve focus, reduce irritability and stabilize mood variations associated with ASD.

Flatter Me again

Following its best-selling supplement Flatter Me, HUM Nutrition has released Flatter Me Plus, featuring pre and probiotics.

Key Ingredients include 80 mg Probiotic Blend, 40 mg Prebiotic Inulin (from Organic Jerusalem Artichoke), 249 mg Flatter Me proprietary enzyme blend and 45 mg herbal blend of ginger root powder, fennel seed powder and peppermint leaf powder.

Doctor's Best debuts Women's Collection

Nutritional supplement company Doctor's Best just launched its new line of science-backed supplements designed to support women's specific health needs at key life stages. The Women's Collection includes:

Women's Digestive Probiotic Prebiotic: formulated to support digestive, vaginal and urinary tract health and balance gut flora. This formula combines the digestive efficacy of the branded ingredients DE111 Probiotics, PreforPro Prebiotics and cranberry.
Women's Heart Complex: a blend featuring heart-energizing CoQ10, artery-supporting vitamin K2, blood vessel-maintaining grape seed antioxidants and flaxseed omega-3s for overall cardiovascular and heart health.
Women's Hair, Skin, & Nails: a comprehensive beauty-from-within blend featuring key ingredients to support skin elasticity, hair strength and nail health. The formula includes vitamins A, C, D3, E, niacin, biotin, activated folate (L-5-Methyltetrahydrofolate) and zinc. It boasts branded ingredients, including OptiMSM and KeraGLO, as well as hyaluronic acid, horsetail herb extract, L-glutathione and grape extract.
Women's Beauty Sleep: a formula designed to support restful relaxation and promote a healthy sleep cycle, featuring a blend of high-absorption, stomach-friendly magnesium, hyaluronic acid, L-theanine, melatonin, hops and lemon balm.
Women's Menopause Support: A formula featuring the branded ingredient Novasoy, black cohosh powder and chasteberry extract to help manage hot flashes and night sweats during the perimenopause and menopausal journey.

IBSA USA expands Care Line

IBSA USA announced the addition of three new products to its IBSA Care line of dietary supplements: Ioselen, FilmTec D3 and FilmTec B12. These offerings showcase IBSA’s commitment to enhancing health through select dietary supplements that use novel technology for absorption, tolerability and user convenience.

Ioselen is a softgel capsule for thyroid health that combines selenium and iodine with BioPerine, a black pepper extract known to improve nutrient absorption. Each capsule contains 100 mcg of selenium, 100 mcg of iodine and 5 mg of BioPerine.
FilmTec D3 is an oral dissolving film (ODF) strip that delivers 2,000 IU of vitamin D3, a crucial micronutrient for immune system support. Its immediate release formulation offers a convenient way to ensure adequate vitamin D intake.
FilmTec B12 provides 500 mcg of vitamin B12 in a convenient ODF-strip format, specifically designed to support energy metabolism by ensuring adequate levels of this essential nutrient.

RIP cravings

Ultima Health Products and Nutrition21 announced a new partnership to formulate and launch Ultima Replenisher’s latest product, Crave Killer. This drink mix has the same benefits of Ultima Replenisher’s existing electrolyte drink mixes, now featuring the addition of Nutrition21’s ingredient solution, Chromax, which is clinically shown to help reduce cravings and manage appetite.

The active ingredients in Crave Killer include Nutrition21’s Chromax and ginger root extract. The stick pack format offers an on-the-go format that mixes into 16 oz. of water. The new hydration drink mix is a tropical fusion of passion fruit and orange flavors with six electrolytes, and no sugar, calories or carbs.

WeNatal launches preconception supplement

WeNatal just launched Egg Quality+, a blend featuring antioxidants and amino acids designed to improve mitochondrial function in order to enhance egg quality. The brand said the preconception supplement reduces oxidative stress and enhances cellular energy production, which increases the chances of optimal fertility outcomes. The formula includes nutrients like CoQ10, PQQ, alpha-lipoic acid, NAC and acetyl L-carnitine to optimize cellular function, boost energy and support reproductive health.