The UNPA recently announced it would embark upon an expansion of its core mission through strategic partnerships and educational initiatives and as well as an expansion of its membership base to reflect a changing, evolving natural products industry.
Lampe takes the newly created position, and is responsible for communications, media and marketing. Additionally, he will assist UNPA President Loren Israelsen with industry relations and outreach.
“We are very excited to have Frank and his 25 years of high-level industry and media experience on the UNPA team,” said Israelsen.
“His leadership, breadth of relationships, business acumen and communications skills in the natural health products industry will be a major asset to our organization as we embark on a number of important initiatives to move UNPA and the industry forward. Above all, I hold Frank in the highest regard. His personal integrity is the greatest asset he brings to UNPA.”
Lampe added: “I am thrilled to be joining the UNPA team to help it realize its expanded mission and membership objectives to recruit ‘best in class’ companies that recognize the opportunities that UNPA brings to the table to serve the natural health products industry.”