Too many trade groups spoil the lobbying broth?

In the third part of this DSHEA special, George Pontiakos, the president and chief executive officer of California-based, BI Nutraceuticals, tells Shane Starling why the dietary supplements industry suffers under the lack of a unified voice.

But a few minor tweaks “to better get our message out there” should guarantee its ongoing existence, he says, along with, “the right level of leadership”.